Facebook Fan Page Layout – Is the Change Necessary?

December 29, 2010 By 6 Comments

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I have a question!

Are the changes that Facebook is making to Fan Pages necessary or just another wrench to be thrown in the ever changing world of Facebook?

If you have been on Facebook for any amount of time; let’s just say within the last two years, you’ve seen some changes and additions to layout, functionality, apps, texting, messaging, places, etc.; some good, some not so good.  In my opinion it’s as if changes are made just as the Facebook community is getting comfortable with the new layout and feel from the LAST time they changed it.  Honestly, what gives?

Some of you may or may have not yet noticed changes that Facebook is making to their Fan Pages.  I manage a few Fan Pages for clients.  At this time the change has only been implemented on one of the Fan Pages that I manage.  This is for the Utah Advocates and you can see the change on their fan page at http://www.facebook.com/TheUtahAdvocates.

Two other pages that I also manage are for Lifted Life Yoga and Hidden Hills Cabins.  To see the difference take a look at their Facebook Fan Pagesathttp://www.facebook.com/LiftedLifeYoga and http://www.facebook.com/BrokenBowHiddenHillsCabins.

Make sure to click “Like” on the Fan Pages.

From the looks of things this looks to be a progressive move from Facebook.  Very similar to the changes they made on personal profile pages.  Change a few here and a few there until they are all changed.  One of the major concerns that I have with the new layout is the ability to select a landing page with your FBML.  We have known for some time that Facebook has been working towards iFrames and away from FBML.  I wrote an article about Facebook changing to iFrames.  But at least let us choose the landing tab for new comers.  That feature has apparently been taken away.

Please comment below and help shed some light on these changes; if anything shorten my learning curve.

Look at the image below to see how the Managed Permissions with your Facebook Fan Page editor looked before and now what they are looking like.  The “Default Landing Tab” has been removed.

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Kyle, are you sure that Facebook is moving to the new style of "not having tabs" and everyting being underneath the profile picture? I have recently created an applicaiton thats intention is to create a custom tab for a car dealership page on facebook. I have multiple dealers using the application and the majority of them have tabs like http://www.facebook.com/pages/Carsforsalecom/328795801514?v=app_170231789686802 which is where the app was designed to work and works great, but their are a handful of pages like: http://www.facebook.com/pages/Integrity-Auto-Group-Inc/139114306118464 where my application is not functioning properly. The reason why I ask is because when you go to www.facebook.com/pages/create.php ...any option that you choose you always get the "Tab" format not that "box" format with everything on the left. If Facebook were going to the "Box" format, why would any new page created still use the "Tab" format. I am just wondering what you insight is on the subject and to see if you know any more than I do as looking through the discussion boards can be gruesome. Thanks

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Dave, thanks for the response. I appreciate your help. That is what it looks like happened.

Let me ask for your professional opinion.

Should I go with Facebook Places or Facebook Fan Page???

What I like about the places is that people can "check in" when they are at the firm BUT you cannot choose your landing tab. Why can't Facebook just make something that is all inclusive?

Here is what I have done so far:
I went ahead and made another fan page and then clicked merge on the Places page to merge with the fan page. That merged the friends to the fan page. Then I clicked un-merge so the two would not become the same. Now I have two pages that I am working with. The Places Page and the Fan Page.

I know that I can't keep the two active as I would want so should I merge them into Places OR allow the places to just remain as is and focus my efforts on growing the fan page?

Here are the two pages:
Places Page: http://www.facebook.com/TheUtahAdvocates
Fan Page: http://www.facebook.com/pages/Utah-Advocates-Driggs-Bills-Day/183158468369413

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It looks like Facebook will eliminate tabs altogether by March 10...my question to you is how did you make a custom Welcome page for the above Places page?

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You can make custom tabs for pages and places. With that being said you can only select the landing tab for pages and not places. Tabs at the top will be eliminated but you can still select the landing tab for new visitors on a page. http://www.youtube.com/watch?v=BVHCSHkYf-Q

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